Vertical Compliance Dossier
AdTech, Generative Marketing & Synthetic Voice/Video
Governing regimes: FCC TCPA AI Voice Ruling, FTC Impersonation Rule, California AB 2839, EU AI Act Article 50
Sector Risk Profile
High Statutory & Consumer Protection Risk
High Consequential Area
Primary Regulatory Regimes
Statutory Frameworks
FCC TCPA AI Voice Ruling, FTC Impersonation Rule, California AB 2839, EU AI Act Article 50
Sector Penalty Exposure
Up to €15,000,000 + $1,500/call TCPA damages + FTC Deceptive Practice Penalties
Includes federal agency civil penalties, state fines, and class actions.
Enforceable Regulations
3 Core Directives
Cross-jurisdictional compliance required for commercial deployments.
Codified Enactments & Directives
- • Telephone Consumer Protection Act (47 U.S.C. § 227)
- • FTC Trade Regulation Rule on Impersonation
- • EU AI Act Article 50 Synthetic Media Disclosure
Sector AI Governance Checklist
Essential compliance milestones required before placing AI solutions into production in this sector:
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